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Laurie Kelly
PwC's Private Company Services
laurie.n.kelly@us.pwc.com
(617) 530-4531

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Trendsetter BarometerTM

Each quarter, PwC's "Trendsetter Barometer" interviews CEOs of America's leading private companies.
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Trendsetter Report

Trendsetter Barometer Business Outlook
Winter 2014

Current Findings

Private-Company CEOs More Optimistic Heading into 2014 -- 02/04/2014

Private-company CEOs' optimism as they enter 2014 is fueling growth and hiring plans for the year ahead, reports PwC US's latest Private Company Trendsetter Barometer. Their optimism about the US and world economies has risen significantly since a year ago, particularly regarding the world economy. Forty-three percent of private-company CEOs say they are confident about the global economy – the highest level since the first quarter of 2011.

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Revenue forecasts for private companies outstrip GDP projections for the US and world economies.

Revenue forecasts for private companies outstrip GDP projections for the US and world economies.

Private companies that sell in emerging markets expect to derive nearly one-third of their revenue from international sales.

Private companies that sell in emerging markets expect to derive nearly one-third of their revenue from international sales.

Private-company leaders feel much more optimistic about the US and world economies than they did a year ago.

Private-company leaders feel much more optimistic about the US and world economies than they did a year ago.

The majority of private companies plan to hire in 2014, expecting to increase their composite average workforce by 1.9%.

The majority of private companies plan to hire in 2014, expecting to increase their composite average workforce by 1.9%.


Recent Trendsetter Barometer News Releases

Private-Company CEOs More Optimistic Heading into 2014 -- 02/04/2014

PwC Survey Finds US Private Companies Raise Revenue Forecasts -- 11/05/2013

Private Companies Signal Rising Confidence in US Economy, PwC Survey Finds -- 07/23/2013

PwC Survey: Majority of Private Companies Already in Compliance with Next Wave of Healthcare Reform Requirements -- 07/11/2013

PwC US Survey Finds Uptick in Economic Optimism and Hiring Plans Among US Private-Company Executives -- 04/23/2013

Vast Majority of Private Companies Reinvesting Savings from Cost Containment Measures into Growth Plans, According to PwC Survey -- 03/28/2013

PwC Survey Finds Private Companies Are Embracing Bold Innovation to Meet Growth Objectives; Talent and Technology Play Key Roles -- 02/21/2013

PwC US Survey Finds US-Based International Private Companies More Aggressive About Growth and Spending; Companies Overall Plan Increased Hiring -- 01/22/2013

PwC Survey Finds US Private Companies Increase Revenue Forecasts, Amid Overall Tempered Optimism -- 11/16/2012

PwC survey finds that private companies see business benefits in formal corporate governance -- 10/03/2012

Private-Company Optimism and Revenue Forecasts Dip as Economic Uncertainty Persists -- 08/14/2012

Growth-focused private companies embrace digital tools for customer engagement and research -- 07/11/2012

Optimism about US economy bounces back for private companies. Solid revenue growth expected by nearly all -- 05/15/2012

After a year of black swans, growth-focused private companies rethink risk resilience -- 3/13/2012

Most private companies expect positive growth, majority plan upswing in hiring -- 2/7/2012

US Private Companies Prioritizing Innovation as Growth Engine -- 12/15/2011

Private company economic optimism drops, but 12-month revenue outlook is fundamentally strong -- 11/10/2011

US Private Companies Pursue Growth Abroad; Emerging Markets Offer Brightest Prospects -- 09/13/2011

Private company optimism about the economy drops, yet spending plans strengthen -- 08/11/2011

US private companies increase IT budgets, with focus on growth and efficiencies -- 07/07/2011

Private companies see strong US economy, less certain about world economy - 05/31/2011

Majority of US private companies have identified workforce skill gaps; more than three-quarters plan to hire over next two years - 03/09/2011

Private companies' confidence in US Economy returns to pre-recession levels - 02/22/2011

Confidence in US economy declines among private company CEOs overall, but international companies prove more optimistic - 12/09/2010

Two-thirds of US private companies have had good access to capital, though some lacked sufficient resources to fund major initiatives over past two years - 12/09/2010

Nearly half of private company CEOs believe healthcare reform may have a notable financial impact on their business - 10/13/2010

Optimism among private company CEOs dips slightly in the face of regulatory, political, and economic uncertainty - 09/01/2010

Nearly half of private company CEOs feel pressure to take on more risk, many believe risks their companies face will increase - 06/29/2010


Full Trendsetter Barometer Archives